Sandy Hentschel

Managerial overview of advertising and sales promotion as they relate to economic and social systems. Topics include promotional planning, research, media selection, creative implementation, retail, business/professional and consumer advertising. Prerequisite: MKTG 330. Three hours per week.

Intern experience in marketing. May substitute for a marketing major elective if approved by the school dean. Prerequisites: Junior status, Marketing major, placement approval and permission of the department chair, completion of ABLE administrative requirements, admission to Professional Program, successful completion of BUAD 300 and MKTG 330. Three hours per week.

Internship experience in sales. May substitute for a marketing major elective if approved by the dean. Business School Major Prerequisites: Junior status, professional sales minor, placement approval and permission of the department chair, completion of ABLE administrative requirements, admission to Professional Program, successful completion of BUAD 300 and MKTG 337. Non-Business School Major Prerequisites: Junior status, professional sales minor, placement approval and permission of the department chair, completion of ABLE administrative requirements, successful completion of BUAD 300 and MKTG 337.

Managerial overview of advertising and sales promotion as they relate to economic and social systems. Topics include promotional planning, research, media selection, creative implementation, retail, business/professional and consumer advertising. Prerequisite: MKTG 330. Three hours per week.

Intern experience in marketing. May substitute for a marketing major elective if approved by the school dean. Prerequisites: Junior status, Marketing major, placement approval and permission of the department chair, completion of ABLE administrative requirements, admission to Professional Program, successful completion of BUAD 300 and MKTG 330. Three hours per week.

Internship experience in sales. May substitute for a marketing major elective if approved by the dean. Business School Major Prerequisites: Junior status, professional sales minor, placement approval and permission of the department chair, completion of ABLE administrative requirements, admission to Professional Program, successful completion of BUAD 300 and MKTG 337. Non-Business School Major Prerequisites: Junior status, professional sales minor, placement approval and permission of the department chair, completion of ABLE administrative requirements, successful completion of BUAD 300 and MKTG 337.