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Salisbury University BW
A Maryland University of National Distinction
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Writing Across the Curriculum
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Writing Intensive Course Designs

Communication Arts

Introduction to Journalism & Public Relations
Developed by Jennifer Cox

This course introduces communication arts majors and minors to journalistic public relations writing. Students learn how to write in proper media format (AP style) and practice by writing and reporting several news articles throughout the semester. Students also have the opportunity to learn public relations skills by writing press releases and designing media kits for on-campus organizations. They also learn a bit about communicating on the web with blogging.

Full Course Description, Assignment Sequences, Response Plans, and Rubrics


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Salisbury University 1101 Camden Avenue Salisbury, MD 21801 410-543-6000

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