Title VI-A Grant (1997)
"From Europe to Latin America: A Program to Expand the Boundaries of International Business and the Foreign Language Curriculum."
Salisbury University (SU) is a traditional liberal arts institution located on Maryland's Eastern Shore. AT SU, recognizing the need educate students in international business with a rigorous background in foreign languages and geo-political studies has long bee a goal of the Perdue School of Business and the Department of Modern Languages in the Fulton School of Liberal Arts. to that end, both schools have previously collaborated to implement an International Business Track which not only includes intensive international courses in all business disciplines but also requires the student to enroll in foreign language, political science and geography studies. In addition, study abroad is highly encourages as an overall part of the program. In 1995, the two schools sponsored the first study abroad program to Grenoble, France and continued with a second study abroad program to Rennes, France in 1997. Lastly, new courses were developed to incorporate business into the French language courses and to include more cultural and region-specific topics into the business curriculum.
As the interests of the faculty begin to move toward other regions of the world, their competencies are in languages other than French, and as students are beginning to express a desire to study in locales other than Western Europe, a concerted effort is now needed to expand the offerings of the Business School and the Department of Modern Languages in the area of business Spanish and to develop a cross cultural experiential learning program in a Spanish speaking country which focuses on an international business theme. Building on the newly established business school's relationship with the Universidad Mariano Egana in Santiago, Chile, the goal of this grant project is to expand the International Business Track offerings for its students who will need to meet the challenges of a global economy and increase their language skills and cross-cultural sensitivities in a Latin American region. In order to accomplish this, the Perdue School and the Department of Modern Languages will again collaborate, using project funds to:
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