Title VI-A Grant (1995)
"Crossing Boundaries: A Program to Increase the Foreign Language Skills and Cross-Cultural Sensitivities of International Business Students."
Education in languages and cross-cultural communication is as essential to success in today's global market as is education in business concepts. These skills have not traditionally been emphasized in business education. As a result, U.S. professional are much less equipped to take advantage of international markets compared to many foreigners, whose English language skills allow them to readily develop professional activity in this country.
Salisbury University (SU), on Maryland's Eastern Shore, is part of the University System of Maryland; we offer a traditional liberal arts curriculum and a variety of pre-professional and professional programs on both the graduate and undergraduate levels. Crossing Boundaries is a joint effort of SU's Perdue School of Business and Fulton School of Liberal Arts. Building on a long history of interdisciplinary collaboration, our joint objective for this project is to prepare our International Business track students for the challenges of a world economy by increasing their language skills and cross-cultural sensitivities. To accomplish this, we will build linkages between our business and language faculty and curricula, using project funds to:
We expect that, as a result of this project, our International Business Track students will be better prepared to succeed in today's global marketplace.
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