Bernstein Award Winners
McFadden 2005 Bernstein Winner in Fortune Small Business Competition
Date: July 27, 2005
New York, July 27, 2005 — FORTUNE Small Business today announced eleven teams as semi-finalists in the FSB
Student Showdown third annual business plan competition.
The semi-finalists are:
Advanced Carrier Systems LLC, a maker of motorcycle and all-terrain vehicle carriers and related products
launched by students at the Martin J. Whitman School of Management at Syracuse University.
Bigfoot Networks, Inc., a company from the McCombs School of Business at the University of Texas at Austin
has devised a technology to improve the speed and performance of online games.
Blown Away Glass, a glass-blowing studio created by students from the Franklin P. Perdue School of Business
at Salisbury University (Maryland).
BullEx Digital Safety, a startup from Rensselaer Polytechnic Institute designed a new fire extinguisher
Connect US, LLC, a company from Columbia School of Business, plans to provide the pharmaceutical industry
with wireless messaging solutions to remind patients to take prescribed medication.
FibrinX, a team from the Wharton School of Business, is developing a proprietary wound sealant.
LicketyShip, a company that aims to provide same-day delivery of internet purchases. It was started as a
partnership between students at University of Notre Dame's Mendoza College of Business and undergraduate program
and Yale University's graduate program.
NeuroLife, a startup from the David A. Tepper School of Business at Carnegie Mellon University that makes a
noninvasive monitor designed to help in the early detection of brain injury and disease.
Original Lacrosse Company, a sporting goods manufacturing and retail business created by students at Gonzaga
PrepMe Corp., an online test preparation company created by students from Stanford University, University of
Chicago Graduate School of Business, and University of Michigan.
Ritmo Latino, a team from Northeastern University which plans to open Boston's first Spanish FM radio station.
This year's entries came from the nation’s top business and entrepreneurship schools, including Babson,
Columbia, Duke, Harvard, Stanford, University of Chicago, University of Georgia, Wharton and many other private
and state universities. Participation jumped to 82 teams from 66 schools submitting entries to the competition,
an increase from last year, when FSB received 58 entries from 45 schools. "The FSB Student Showdown has attracted
the country's top student entrepreneurs since its first year, making it one of the most competitive business plan
competitions in the U.S. This year's unprecedented turnout has raised the bar for contestants even higher," said
competition organizer Elaine Pofeldt, a senior editor at FORTUNE Small Business magazine.
The FSB Student Showdown is a search for the best business plans created on the nation’s campuses. To
enter, a team must win the business plan competition at its school or another university-based business plan
contest. If the first place team from an eligible competition didn’t enter the FSB Student Showdown, the
second place team could participate, and so forth.
The top ranked team will receive a $35,000 prize from contest sponsor SAP, the world’s leading provider
of business management software solutions. The second place team will receive $10,000 and the third place team
will receive $5,000. The winners will be revealed in the November issue of FORTUNE Small Business magazine.
"Many of America's most prominent entrepreneurial companies—from Kinko's to Dell Computer—first
took shape on university campuses," said Pofeldt. "We aim to discover the next generation of campus stars through
Four new judges have joined the competition this year including Philip L. Bronner, partner at Novak Biddle
Venture Partners; Jeff Sloan, founder and principal of Startup Nation; Michael Sotnick, senior vice president,
SAP America, Inc., and Ann Winblad, co-founding partner of Hummer Winblad Venture Partners.
"The talent and ambition resident within the nation’s business schools are the foundation of tomorrow's
small high-growth businesses that drive our economy," said Michael Sotnick, senior vice president, SAP America,
Inc. "As a provider of solutions that enable growth and performance for companies of all sizes, SAP is proud to
join FORTUNE Small Business in identifying and nurturing the entrepreneurs who will lead the next generation of
They join a roster of judges including Verne Harnish, CEO of Gazelles, Inc.; Kay Koplovitz, principal of
Koplovitz & Co. LLC; Andrew Sherman, partner at Dickstein Shapiro Morin & Oshinsky, Richard Sloan, founder and
principal of Startup Nation, and Stephen Watkins, chairman and CEO of Entrex.
The judges chose the 11 teams of semi-finalists based on the quality of their management teams and the
viability and thoroughness of their business plans. A student from each of these teams will give a 10-minute
synopsis on its business plan on August 10. The judges will then select the top five teams, which will move on
to the final round of the competition. In the final round, a student from each team will field challenging
questions on the team’s business plan from a competing team and the judges will choose the overall winners.