Directories
Holloway Hall

Directories

Operator: 410-543-6000

Hoffman, Richard

Faculty, Management and Marketing
Perdue Hall (PH) 325
410-548-5398 or ext 85398
rchoffmansalisburyedu
Website


Education:
Ph.D., Indiana University, 1983
M.B.A., University of Pennsylvania, 1973
B.A., Trinity College, 1970

Interests:
International and Strategic Management

Website:
http://facultyfp.salisbury.edu/rchoffman/rchoff/index.htm


Courses  []

2014 Fall

  • MGMT 422-001 MANAG OF MULTINATIONAL BUSI
    Provides students with an understanding of the unique features that characterize the multinational enterprise. Emphasis on the changing context in which business is conducted on a global basis. Prerequisite: MGMT 320. Three hours per week.
  • MGMT 422-002 MANAG OF MULTINATIONAL BUSI
    Provides students with an understanding of the unique features that characterize the multinational enterprise. Emphasis on the changing context in which business is conducted on a global basis. Prerequisite: MGMT 320. Three hours per week.
  • MGMT 492-155 STRATEGIC MANAGEMENT
    Seminar in strategic business decision making. Emphasizes evaluating and integrating appropriate marketing, financial and management information. Prerequisites: C or better in FINA 311, INFO 326, MGMT 320, MKTG 330; business/business economics/accounting/information systems/international business/finance/management/marketing major in their last semester before graduation. C or better required for graduation. Three hours per week.

2015 Winter

  • BUAD 386-901 BUS IN ITS GLOBAL SETTING
    Study of the international aspects of business management and its cultural, economic and political environment in its actual setting. Topics include the economics of international trade, sociocultural environment, political risk and other major aspects of international business operations (e.g. finance, management, marketing, etc.). Part or all of the course will be held in another country. Prerequisites: Junior standing and permission of instructor and admission to Professional Program. Three hours per week.

2015 Spring

  • MGMT 422-001 MANAG OF MULTINATIONAL BUSI
    Provides students with an understanding of the unique features that characterize the multinational enterprise. Emphasis on the changing context in which business is conducted on a global basis. Prerequisite: MGMT 320. Three hours per week.
  • MGMT 422-002 MANAG OF MULTINATIONAL BUSI
    Provides students with an understanding of the unique features that characterize the multinational enterprise. Emphasis on the changing context in which business is conducted on a global basis. Prerequisite: MGMT 320. Three hours per week.
  • MGMT 492-007 STRATEGIC MANAGEMENT
    Seminar in strategic business decision making. Emphasizes evaluating and integrating appropriate marketing, financial and management information. Prerequisites: C or better in FINA 311, INFO 326, MGMT 320, MKTG 330; business/business economics/accounting/information systems/international business/finance/management/marketing major in their last semester before graduation. C or better required for graduation. Three hours per week.

Visit the GullNet Logon Page to logon and view the entire schedule of classes.


Awards, Scholarship & Creative Works:  []

Article(s)

Hoffman, R.C., Brown, M.O. & Shipper, F. 
(2014). 
MBC Ventures, Inc.: An Employee Stock Ownership Plan with a Union Partner. 
Journal of Business Case Studies, 
9(5), 
387-403. 
Hoffman, R.C., Shipper, F., Davy, J.A. & Rotondo, D.M 
(2014). 
A cross-cultural study of managerial skills and effectiveness 
International Journal of Organizational Analysis, 
22(3), 
372-398. 
Hoffman, R.C., Brown, Jr., M.O., & Shipper, F. 
(2013). 
MBC Venutres, Inc.: An Employee Stock Ownership Plan With A Union Partner. 
Journal of Business Case Studies, 
9(5), 
387-404. 
Hoffman, R.C., Brown,Jr., M.O., & Shipper, F.M. 
(2013). 
MBC Ventures, Inc.: An Employee Stock Ownership Plan With A Union Partner. 
Journal of Business Case Studies, 
9(5), 
387-404. 
Hoffman, R.C. 
(2012). 
The Impact of Managerial Skills on Employee Outcomes. 
International Journal of Human Resource Management, 
23(7), 
1414-1435. 
Hoffman, R.C. & Shipper, F.M. 
(2012). 
The Impact of Managerial Skills on Employee Outcomes: A Cross Cultural Study. 
International Journal of Human Resource Management, 
23(7), 
1414-1435. 
Preble, J.F. & Hoffman, R.C. 
(2012). 
General management of innovation: Lessons from the Shaker community. 
Journal of Management History, 
18(1), 
24-45. 
Preble, J.F. & Hoffman, R.C. 
(2012). 
General Management of Innovation: Lessons from the Shaker Community. 
Journal of Management History, 
18(1), 
24-25. 
Hoffman, R., Kincaid, J., & Preble, J. F. 
(2008). 
International franchise expansion: Does market propinquity matter? 
Multinational Business Review, 
16(4), 
1-27. 
Hoffman, R. C. 
(2007). 
The strategic planning process & performance relationship: Does culture matter? 
Journal of Business Strategies, 
24(1), 
27-48. 
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Hoffman, R. C. 
(2007). 
Corporate social responsibility in the 1920s: An institutional perspective. 
Journal of Management History, 
13(1), 
55-73. 
Shipper, F., Hoffman, R. C. & Rotondo, D. M. 
(2007). 
Does the 360 feedback process create actionable knowledge equally across cultures? 
Academy of Management Learning & Education, 
6(1), 
33-50. 
Preble, J. F. & Hoffman, R. C. 
(2006). 
Strategies for business format franchisers to expand into global markets. 
Journal of Marketing Channels, 
13(3), 
29-50. 
Hoffman, R. C. & Preble, J. F. 
(2004). 
Global franchising: Current status & future challenges. 
The Journal of Services Marketing, 
18(2), 
101-113. 
Hoffman, R. C. & Preble, J. F. 
(2003). 
Convert to compete: Competitive advantage through conversion franchising. 
Journal of Small Business Management, 
41(2), 
187-204. 
Hoffman, R. C. 
(2001). 
Technology's impact on the faculty: A perspective. 
The Technology Source, 
(May/June), 
1. 
Hoffman, R. C. & Preble, J. F. 
(2001). 
Global diffusion of franchising: A Country level examination. 
Multinational Business Review, 
9(1), 
66-76. 
Alam, P., Hoffman, R. C. & Meier, H. H. 
(2000). 
Perceptions of the peer review program of the accounting profession: Implications for management. 
Journal of Managerial Issues, 
12(4), 
408-426. 
Preble, J. F., Reichel, A. & Hoffman, R. C. 
(2000). 
Strategic alliances for competitive advantage: Evidence from Israel's hospitality & tourism industry. 
Hospitality Management, 
19, 
327-341. 
Hoffman, R. C. 
(1999). 
Organizational innovation: Management influence across cultures. 
Multinational Business Review, 
7(1), 
37-49. 
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Preble, J. F. & Hoffman, R. C. 
(1999). 
The nature of ethics codes in franchise associations around the globe. 
Journal of Business Ethics, 
18(3), 
239-253. 
Gopinath, C. & Hoffman, R. C. 
(1995). 
The relevance of strategy research: Practitioner & academic viewpoints. 
Journal of Management Studies, 
32(5), 
575-594. 
Horrman, R. C. & Zaki, A. S. 
(1995). 
The effect of hierarchical level & receiver status on managerial communications. 
Journal of Managerial Issues, 
7(2), 
222-240. 
Preble, J. F. & Hoffman, R. C. 
(1995). 
Franchising systems around the globe: A status report. 
Journal of Small Business Management, 
33(2), 
80-88. 
Hoffman, R. C. 
(1994). 
Generic strategies for subsidiaries of multinational corporations. 
Journal of Managerial Issues, 
6(1), 
69-87. 
Hoffman, R. C. & Gopinath, C. 
(1994). 
The importance of international business to the strategic agenda of U.S. CEOs. 
Journal of International Business Studies, 
3rd Q, 
625-637. 
Preble, J. F. & Hoffman, R. C. 
(1994). 
Competitive advantage through specialty franchising. 
Journal of Services Marketing, 
8(2), 
5-18. 
Hoffman, R. C. & Gopinath, C. 
(1993). 
Top management influence on innovations: Effects of executive characteristics & social culture. 
Journal of Management, 
19(3), 
549-574. 
Hoffman, R. C. & Preble, J. F. 
(1993). 
Franchising into the twenty-first century. 
Business Horizons, 
36(6), 
35-43. 

Awards(s)

Hoffman, R.C. (2013). Fulbright Scholar - Fulbright.
Richard Hoffman (2013). Distinguished Faculty Award - Salisbury University, Salisbury, MD.
Hoffman, R. C. (2012). Fulbright Scholar Award - U. S. Dept. of State, Council for International Exchange of Scholars.
Richard Hoffman (1999). Distinguished Faculty Award - Salisbury University, Salisbury, MD.

Presentations

Hoffman, R.C. (2013). International Franchise Expansion: The Impact of Local Business Climate.
Presented at International Management Conference, Tartu, Estonia.
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Hoffman, R.C. (2013). Business Climate and International Franchise Expansion. Presented at Academy of International Business Northeast Conference, Hartford, CT.
Shipper, F., Adams, S.B., Beyster, M.A., Blazi, J.R., Calo, T.J., Freundlich, F., Hoffman IV, R.C., Manz, C.C., Manz, K.P., Nobles, B., Roche, O.P. & Weer, C.H. (2013). Shared Entrepreneurship: An Alternative Capitalistic Model. Presented at Academy of Management Meeting, Lake Buena Vista, Orlando, FL.
Shipper, F.M., Adams, S., Calo, T., Hoffman, R.C., Roche, O. & Weer, C. (2013). Shared Entrepreneurship: An Alternative Capitalistic Model. Presented at Academy of Management Annual Conference, Orlando, FL.
Hoffman, R.C. (2012). Corporate Turnarounds: Strategy for Corporate Renewal. Presented at European Innovation Academy, Tallinn, Estonia.
Hoffman, R.C. (2011). Standardization of Business Formats of International Franchisors: A Model and Hypotheses. Presented at Academy of Management Annual Conference, San Antonio, TX.
Hoffman, R.C., Watson, S.R. & Preble, J.F. (2011). Standardization of Business Formats of International Franchisors: A Model & Hypotheses. Presented at Academy of Management Annual Conference, San Antonio, TX.
Hoffman, R. C. & Preble, J. F. (2008). Predicting growth in franchising worldwide: A longitutinal study. Proceedings of the Acadaemy of International Business - Northeast. Presented at Academy of International Business - Northeast, Atlantic City, NJ.
Hoffman, R. C. & Shipper, F. M. (2007). Interaction among cultural values, managerial skills, employees' attitudes, & effectiveness. Academy of Management Annual Conference. Presented at Academy of Management, Philadelphia, PA.
Hoffman, R. C. (2006). Cultural values & the planning-performance relationship. Proceedings of the Academy of International Business. Presented at Academy of International Business - Northeast, Boston, MA.
Hoffman, R. C., Kincaid, J. & Preble, J. F. (2006). Franchising as an entry mode: Market similarity versus distance paradox. Academy of Management annual conference. Presented at Academy of Management, Atlanta, GA.
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Shipper, F. M. & Hoffman, R. C. (2006). The moderating effect of cultural values on managerial skills, employees' attitudes, & effectiveness. Presented at Gallup Leadership Institute Summit, Washington, D. C..
Hoffman, R. C., Kincaid, J. & Preble, J. F. (2005). The case of franchising. Proceedings of the Academy of International Business - Northeast. Presented at Academy of International Business - Northeast, Cleveland, OH.
Shipper, F. M., Davy, J. M., Rotondo, D. & Hoffman, R. C. (2005). A cross-culture study of managerial skills, employees' attitudes & managerial performance: New insights or back to basics? Presented at the Academy of Management Annual Conference. Presented at Academy of Management, Honolulu, HI.
Hoffman, R. C. (2004). Culture, planning & performance: An empirical examination. Proceedings of the Academy of International Business - Northeast. Presented at Academy of International Business - Northeast, Smithfield, RI.
Hoffman, R. C. & preble, J. F. (2004). Changes in worldwide franchising: 1993-2001. Proceedings of the Academy of International Business - Northeast. Presented at Academy of International Business - Northeast, Smithfield, RI.
Shipper, F.M., Hoffman, R.C. & Rotondo, D.M. (2004). Does the 360 Feedback Process Create Actionable Knowledge Equally Across Cultures? Presented at Academy of Management, New Orleans, LA.
Preble, J. F. & Hoffman, R. C. (2003). Business format franchisors: Strategies for conquering the global marketplace. Proceedings of the Academy of International Business - Northeast. Presented at Academy of International Business - Northeast, Manchester, NH.
Shipper, F., Rotondo, D. and Hoffman, R. (2003). A Cross-Cultural Study of Linkage Between Emotional Intelligence and Managerial Effectiveness Presented at Academy of Management, Seattle, Washington.
Preble, J. F. & Hoffman, R. C. (2002). The current state of franchising: A global outlook. Proceedings of the Academy of International Business - Northeast. Presented at Academy of International Business - Northeast, Salisbury, MD.
Hoffman, R. C. & Preble, J. F. (2000). Competitive advantage through international conversion franchising. Proceedings of the Academy of International Business - Northeast. Presented at Academy of International Business - Northeast, Ithaca, NY.
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Hoffman, R.C. & Preble, J.F. (1999). The Spread of International Franchise Strategies: A Global Study. Presented at Eastern Academy of Management, Philadelphia, PA.
Preble, J.F. & Hoffman, R.C. (1998). Global Expansion & Competitive Advantage Through Conversion Franchising. Presented at European International Business Association, Jerusalem, Israel.
Hoffman, R.C. & Preble, J.F. (1996). International Franchising Codes of Ethics: An Exploratory Look. Presented at Academy of International Business - Northeast Meeting, Virginia Beach, VA.
Hoffman, R.C. (1995). Influence on Management Innovations: A Cross Cultural Examination. Presented at Academy of International Business - Northeast, Princeton, NJ.
Hoffman, R.C., Gamble, J.E. & Arnold, E.W. (1995). Briggs & Stratton Corporation: Competing in the Outdoor Power Equipment Industry, presented at the annual meeting. Presented at North American Case Research Association, New Orleans, LA.
Hoffman, R.C. & Gopinath, C. (1994). Critical Strategic Issues for the Future: A CEO's Perspective, The Best in Management Worldwide: Linking Management Scholarship. Presented at the meeting. Presented at International Federation of Scholarly Associations of Management (affiliated with the Academy of Management), Dallas, TX.
Hoffman, R.C. & Preble, J.F. (1994). Franchise Systems Around the Globe: A Status Report. Presented at Academy of International Business - Northeast, Scranton, PA.
Hoffman, R.C. (1993). Influence of Top Management on Innovations. Presented at Graduate School of Management, University of Adelaide, Adelaide, Australia.
Hoffman, R.C. (1992). Strategic Roles for MNC Subsidiaries: A Typology with Case Evidence. Presented at Academy of International Business Annual Meeting, Brussels, Belgium.
Hoffman, R.C. & Gopinath, C. (1992). Research Agenda for Strategic Management: The CEO's Perspective. Presented at Academy of Management Annual Meeting, Las Vegas, NV.
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Hoffman, R.C. & Gopinath, C. (1992). International Business: Is It a Strategic Concern of Corporate America? Presented at Academy of International Business - Northeast, Baltimore, MD.
Hoffman, R.C. & Hegarty, W.H. (1991). Germany Peddles in the States. Presented at North American Case Research Association Annual Meeting, Atlanta, GA.
Hoffman, R.C. & Hegarty, W.H. (1991). Classic Products, Inc. Presented at North American Case Research Association Annual Meeting, Atlanta, GA.
Preble, J.F. & Hoffman, R.C. (1991). The Globalization of U.S. Fast-Food Franchising Companies. Presented at Academy of International Business - Northeast, Bermuda.
Hegarty, W.H. & Hoffman, R.C. (1990). The Relationship Between Strategic Planning & Performance Among Three Cultures. Presented at Academy of Management Annual Meeting, San Francisco, CA.

Book Chapters

Hoffman, R.C., Gamble, J. E., & Arnold, E.W. (1998). Case 8. Briggs & Stratton Corporation: Competing in the Outdoor Power Equipment Industry. Peter, J.P. & Donnelly, Jr., J.H. (Eds.), Marketing Management: Knowledge & Skills, 5th ed. (797-818.) Boston, MA: Irwin McGraw-Hill.
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Hoffman, R. C. & Gopinath, C. (1996). The top strategic issues facing CEOs.. 1996 Handbook of business strategy: A comprehensive resource guide to strategic management: From long-range planning to tactical business development (65-70.) New York, NY: Faulkner & Gray.
Gopinath, C. & Hoffman, R. C. (1995). A comment on the relevance of strategy research. P. Shrivastava & C. Stubbart (Eds.), Advances in strategic management: Challenges from within the mainstream (93-110.) Greenwich, CT: JAI Press, Inc..
Hegarty, W. H. & Hoffman, R.C. (1989). Who influlences strategic decisions?. Baugher, D. & Varanelli, Jr., A. (Eds.), Resources for Strategic Analysis. Developed to support Strategy: A Multi-Level, Integrative Approach. (333-344.) Cincinnati, OH: South-Western Publishing Co..
Hoffman, R.C. & Hegarty, W.H. (1989). Convergence or Divergence of Strategic Decision Processes among 10 Nations. Chimezie A. B. Osigweh, Yg. (Eds.), Organizational Science Abroad: Constraints & Perspectives. (97-115.) New York: Plenum Press.
Hoffman, R.C. & Zaki, A. S. (1989). The effects of structural subsystems on communication sources & processes. Kaltnekar, Z. & Gricar, J. (Eds.), Proceedings of International Conference on Organization & Information Systems: effectiveness -- efficiency -- humanization. BLED, September 13-15, 1989. (973-978.) Slovenia, Yugoslavia: University of Maribor School of Organization.

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Please send any updates to lahanscom@salisbury.edu.





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