Directories
Holloway Hall

Directories

Operator: 410-543-6000

Wilson, Darrell

Lecturer, Management and Marketing
dkwilsonsalisburyedu
Website


Education:
BS Susquehanna University: Management and Marketing. 1978

MBA Golden Gate University: Marketing. 1992

Interests:
Golf
Music (classical, jazz, and light rock)
Classic Cars
Running
Tennis
Family and Church Activities
Mentoring

Website:
http://www.delmarvamarketing.com


Courses  []

2015 Spring

  • MKTG 333-151 SALES MANAGEMENT
    Introduction to sales management and the personal selling component of marketing management. Emphasis on both the selling process as well as managing sales personnel. Topics will include market analysis, sales strategies, sales presentations, and creating/administering a sales program. Prerequisite: MKTG 330. Three hours per week.

2015 Fall

  • MKTG 337-152 PROFESSIONAL SELLING
    Introduces the principles of selling in a business environment. Covers topics such as customer analysis, prospecting, effective sales approach and opening, adaptive presentations, handling objections, techniques for closing sales, and relationship building. Deals with the ethical, legal and social responsibilities of salespersons. Uses sales exercises, individual presentations and simulated role plays to teach various components of the selling process. Prerequisite: MKTG 330. Three hours per week.

Visit the GullNet Logon Page to logon and view the entire schedule of classes.






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