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Career Services - Students

Marketing Major

Career Information:

Possible Job Titles

  • Account Representative
  • Marketing Planner
  • Advertising Executive
  • Market Representative
  • Brand Manager
  • Market Researcher
  • Buyer
  • Merchandising Manager
  • Comparison Shopper
  • Packaging Specialist
  • Consumer Affairs Specialist
  • Product Manager
  • Customer Service Manager
  • Promotions Director
  • Direct Mail Specialist
  • Public Relations Manager
  • Distribution Manager
  • Research Analyst
  • District Sales Manager
  • Retail Manager
  • Franchise Specialist
  • Sales Agent
  • International Marketer
  • Telemarketing Representative
  • Internet Marketing Specialist
  • Wholesale Salesperson
  • Inventory Control Specialist

Typical Places of Employment

  • Advertising agencies
  • Media
  • Consulting firms
  • Nonprofit organizations
  • Entertainment firms
  • Public relations firms
  • Franchisees
  • Franchisors Retailers
  • Sports teams
  • Athletic organizations
  • Industry
  • Transportation firm
  • Manufacturers
  • Wholesalers

Typical Work Activities

  • Explain available services and/or products
  • Take payment or arrange for credit
  • Manages products and services
  • Order, price, display, and inventory merchandise
  • Creates advertising campaigns
  • Conducts sales analysis
  • Develops research methodology and analyzes data, generates reports
  • Conducts marketing audits
  • Develops marketing strategies and tactics

Additional Info in Career Services

These publications must be used in the Career Services Office. However there are many brochures and magazines such as Resume Writing, Interviewing and Job Choices that you may take with you.

  • Careers for Persuasive Types and Others Who Won't Take No for an Answer
  • Job Opportunities in Business
  • Job Opportunities for Business Majors
  • Medical and Pharmaceutical Sales
  • Opportunities in Marketing Careers
  • Opportunities in Medical Sales Careers

To see a complete list of career books located at the Career Services Office click here.

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