Smithsonian E-Marketing Research Internship
Date inactive: 12/19/2013
Employer: Smithsonian Associates
Description: The Smithsonian Associates (TSA) advances the Institution's mission "to increase and diffuse knowledge" through life-enriching educational and cultural experiences inspired by the Smithsonian's research and collections for DC-region students, families, and adults, and for learning communities nationwide. Intern Duties:Support eMarketing to manage online questionnaires and conduct market research •Pull customer segments from in-house database, send Zoomerang questionnaires, enter responses into Tessitura—TSA's customer relationship mgt. system •Create and update questionnaires to encourage email opt-ins, identify customer •Generate reports on questionnaire data and eMarketing campaigns •Help conduct research on competitors, new online advertising opportunities, and on speakers and performers, who make presentations at the Smithsonian Professional Development Opportunities: •Market research, including online surveys and product development •Data mining, customer segmentation, consumer behavior •Direct marketing, email marketing, and online advertising •Web & email analytics and online consumer behavior Qualifications: •Education/background in marketing, business, or related field •Excellent computer skills with experience or an interest in customer database mgt. •Experienced with Microsoft Office, esp. Excel and creating basic formulas •Interest in market research, customer surveys, & basic statistics
Locations: Washington, D.C.
Employer: The Smithsonian Associates
How To Apply: online at http://intern.si.edu/ and then clicking on the words Smithsonian Online Academic Appointment System (SOLAA). You will need to answer all questions and attached a resume and writing sample and most recent transcripts. Those writing your letters of recommendation (We need two letters of recommendation.) will enter those letters themselves or you may do so for them if you have the letters of recommendation. If whoever is writing the recommendations has trouble with SOLAA, they may send the recommendations to me by email (TSAInternships@si.edu). Please use the Help function if you need assistance with SOLAA; SI staff members WILL respond promptly to you questions. Tips for application success: Apply early; use standard English; proof your work; request and read the position description for the internship you are seeking before you apply; tailor your resume to the position being applied for; enter into SOLAA the names and email addresses of those two individuals who will write recommendations for you and then hit the Send button so they are notified; ensure all application materials are entered into SOLAA prior to hitting the Submit button. A complete application consists of the application form, resume, writing sample, most recent transcripts, and two letters of recommendation. If you have any questions, please write to TSAInternships@si.edu. Interns at the Smithsonian are required to undergo a security background investigation and fingerprinting through the Office of Protection Services before they are accepted into an internship.