LITTLE LEAGUE INTERNATIONAL INTERNSHIP. Marketing/Public Relations
Date inactive: 6/15/2013
LITTLE LEAGUE INTERNATIONAL INTERNSHIP SPRING/SUMMER 2013. Marketing/Public Relations
* Internship would be under the auspices of Little League, International and the 2013 Big League & Senior League Softball World Series Tournament Director, Sussex County, DE.
* Intern Responsibilities: - Assist in structuring sponsorship levels/criteria; include analysis of ESPN DVD 32 hours total. - Assist in structuring overall sponsorship presentation 20 hours total. - Attend 2-3 sponsor meetings learning and presenting certain pieces of the presentation......8-12 hours total. - Fully manage "Adopt A Team" program, include meeting with Southern Delaware Tourism to solicit the required support of 10 Chambers / municipalities Necessary hours will be 8 in April (meeting), 15 hrs. each in May, June, July (email / phone follow-up), 20 hrs in late July (finalization of bags/certificates), 10 hrs. in Aug. (presentation planning/coverage). Total hours equal 85 for 1 tournament or 125 for 2 tournaments. - Take lead on Event/Sponsor PR articles (writing and placement).....estimate 10 articles....July....35-55 hours. - Design/implement social media strategy for sponsorship development....May/ June...40 hours. - Assist in developing/ implementing strategy for converting Coastal Pointe WS Supplement into a revenue source for LL WS...May...10 hours.. - Assist in general presentations (e.g., Chambers of Commerce, Rotary Club) and sponsor presentations,15-20 hours. - Provide liaison and follow-up for program ads....May/June/July...45-90 hrs. - Manage sponsorship development and implementation of program photo inserts......June/July...10 hrs. - ESPN internship (to be arranged)......August....40 hours total.
TOTAL HOURS RANGE......340-539......with 80% of task after mid-May.
Contact: Paul Scovell. Department of Communication Arts, FH 223, pscovell@Salisbury.edu 410 543-6240